Pepi Wine Website
My Roles: Design | Interactivity | Flash Animations
Team: Creative Director, Designers, Technical Director, Engineer
After brainstorming with the rest of the design team, the Pepi online brand exuded a fun and quirky vibe. Pepi Website (2006-2011) was born with an inspiration of Elvis Presley's 1961 Blue Hawaii movie, jibjab like animations and lots of California surf music. The process took months of production with beginning sketches of each page, experimentation on flash animations and unique interactions, such as the lazy susan on the home page to showcase each wine. Other touches included the jukebox player with actual running music that the user can play with, a postcard to join the Pepi Club, and organic and fluid fruit medley animations to describe the character of each wine.